PinFire is a tool for online publishers to earn additional revenue from the AdJug exchange by adding targeting pixels to specific content sections of your website.

This data is used to subsequently target users visiting other sites based on the specific interests of the user, making AdJug ads more relevant while earning the publisher incremental revenue & making advertisers campaigns work better – a true win-win for all parties.

Publishers use PinFire:

• To create a seamless new revenue stream without compromising current revenue sources.
• To earn revenue from users who have left your site.
• To understand what products and services your users are interested in.
• Publishers who contribute data to AdJug benefit by receiving a share of revenue from the ads a user sees on other publisher’s sites as well as receiving more relevant ads on their sites.

Note: The AdJug Audience pixels deploy cookies with non-personally identifiable information onto a participating site’s users. AdJug only records information relating to the category of content a user was visiting and nothing else.